DESelect Connect

Easily connect any data source to Salesforce Marketing Cloud

With DESelect Connect, marketers can integrate any data source to SFMC using nothing but our drag-and-drop features. As part of our commitment to deliver the best SFMC enablement solutions, this feature was specially built for marketing automation specialists to help them integrate and maintain any data source via webhooks.

Key Features of DESelect Connect

  • Improve campaign performance with more data

    Improve campaign performance with more data. Now that you have new data views, you will unlock all kinds of exciting use cases to reach a new level of targeting, personalization, and ultimately, much higher campaign conversion and retention.

  • No more technical dependency

    Integrating data sources to SFMC has never been easier, thanks to our plug-and-play feature, which eliminates any need for implementation by technical experts, enabling your marketers to set up their own data flows.

  • No development cost or time

    Since DESelect Connect is fully integrated with Salesforce Marketing Cloud, there will be no additional cost for implementation or development.

  • Security, always

    DESelect Connect’s installed package is security-reviewed by Salesforce. You can rest assured that the integration is well-managed and up to date with the latest security standards.

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How EVE Online's CCP Games enjoyed DESelect Connect

Since the late 1990s, CCP Games has collected tremendous volumes of player data. Surely enough, there's a lot of information to unravel, structure, and make use of for marketing purposes. Shortly after purchasing Salesforce Marketing Cloud, they met a connector obstacle as the master database they've used all this time lies outside the Cloud platforms. Having massive data extensions with around 2-3 million records and circa 50 fields each made it necessary to urgently find an optimal, reliable solution to get that data into Marketing Cloud. However, there wasn't a straightforward way to transfer such big bulks of data without relying on outdated FTP methods. Building an in-house solution wasn't an option since it would require too much of the team's time, and the APIs weren't powerful enough to work with such a massive database.

All their dreams were answered when they encountered DESelect Connect, a proven sustainable solution for their needs. Functionality, speed, and pricing were enough to give DESelect Connect a try. Another influential factor for CCP Games was DESelect's support team, who have guided them through the process of using the product.

 

What's stopping you from connecting your data to Salesforce Marketing Cloud?

Accessibility, functionality, speed, and pricing were the criteria that led CCP Games to choose (and vouch for) DESelect Connect. See for yourself by booking a demo with one of our consultants.

How EVE Online's CCP Games enjoyed DESelect Connect

Regardless of being in the tech world, we are still people connecting with people, and in the age of fast-moving technology, having a safe pair of hands to rely on and guide you is irreplaceable. We're happy to have provided CCP Games with the support they needed to safely and simply migrate their data to Salesforce Marketing Cloud.

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