No-code audience segmentation.
Now that your marketing team is working autonomously, you can skip the time-consuming back and forth between teams and launch your campaigns fast and stress-free.
Now you don't have to be a software engineer or data expert to execute highly targeted campaigns.
Get back to what you actually want to work on – marketing.
Now that your marketing team is working autonomously, you can skip the time-consuming back and forth between teams and launch your campaigns fast and stress-free.
Intuitively drag-and-drop any data stored in your Salesforce Marketing Cloud business unit to create highly targeted customer segments.
Access any sends, opens, clicks,… to better understand what drives customer engagement or even set out to build your own lead scoring model.
"As a Marketing Cloud expert, I have to say I was amazed by the capabilities of DESelect and how easy it was to create my segments."
Use drag-and-drop to easily join data extensions together and define how they are related.
Similarly to joining data extensions, indicate records you want to exclude from your selection.
Create larger Data Sets by appending data extensions together (union DEs) .
Apply a multitude of filters across data extensions and sources, supporting all field formats.
Use subqueries to aggregate data and perform calculations, like how many purchases a customer has made or how much a customer has spent.
Sort your results alphabetically, by date, or any other way that is logical. Limit the number of results if needed.
Read this eBook to find out how to improve customer experience with personalized data in Salesforce Marketing Cloud.
Inside you'll find real-life personalization scenarios that are ready to use in SFMC.
Obtain rapid feedback on your selection through a preview of results.
Use selections to populate target data extensions, ready to be used for your next campaign or journey.
Auto-map the data coming from your selected data extensions to your target data extension to save time.
Use AC/DE to create new data extensions on the fly and ensure right field formats.
Learn about all DESelect features during a live and customized onboarding training.
Receive complete training materials and even training data - already uploaded in your Salesforce Marketing Cloud - so you can practice your new segmentation powers.
Find the latest features and documentation on our support portal. Open cases via the portal or email.
Watch video tutorials on our YouTube channel showcasing different segmentation scenarios. Use the training data we provide to tag along.
Get the most out of DESelect additional services
Additional training sessions to maximize user adoption.
Always available support with bite-sized videos, articles of interest and insights about all the features the user needs to know about DESelect Segment.
Health checklist of the DESelect environment to make sure you are following Best Practices.
Hypercare includes assistance in different activities defined by a customer. It can vary from having cadence calls with a dedicated Customer Success Manager to assisting in engagement improvements, SQL conversion, or reviewing selections.
We have worked with customers of different sizes, industries, and geographies. Most of our customers report significant time-saving, shorter campaign cycles, and improved user adoption. Their marketing organizations can operate more independently and can deliver more sophisticated campaigns, yielding better marketing results.
Every company is unique given its organization and data. We encourage you to book a demo to find out precisely how DESelect can benefit you.
Data management is a large part of operating a marketing automation platform like Salesforce Marketing Cloud. However, data management processes are often terribly inefficient and complicated and marketers tend to rely on experts to do the job for them. DESelect lifts these problems, allowing you to deliver campaigns efficiently and focus on achieving results.
If you don’t have time, that weighs in favor of starting with DESelect as soon as possible, since one of the main benefits is time saving.
However, you may worry that you will need to invest a lot of time to get started with DESelect. Rest assured that this is not the case. DESelect does not require an implementation project to get started. Rather, our team will set up DESelect for you, which is a matter of minutes.
Once DESelect is set up, most customers find it intuitive enough to get hands-on right away. We do offer a live onboarding training which typically takes 1.5-2 hours. If you can’t even spare that amount of time, we are happy to schedule it later.
Yes. At DESelect, we take security very seriously. Asides having passed Salesforce’s own security review, we are also ISO-27001 certified. To learn more about security, visit our data and security page. In terms of securing our integration with Salesforce Marketing Cloud and performing authentication, we follow the Salesforce API integration security guidelines. In terms of data processing, we only store metadata (data extension names, user name,…) but not actual data (the records within a data extension). That means we are rather “lightweight” from a data processing point of view, as we do not store your actual customer data. For more information check out our security documentation.
We built all our solutions to be ready-to-use, so you don't have to worry about setup, it's as simple as plug-and-play. An end-to-end test is performed by DESelect to guarantee a seamless launch.
Once you're fully set up, you'll receive live and personalized training sessions from our dedicated Customer Success team. We will guide you through creating your first selections which are the potential basis for all your templates.
DESelect offers ongoing support by email as well as providing access to its expansive support and learning portals. The Customer Success Team organizes quarterly meetings where they measure how you're doing against previously defined goals and targets to ensure success for you.
By clicking the “Subscribe now” button, you agree to the DESelect Terms of Use and Privacy Policy.