Customer and Partner Success Stories
See how the world’s leading companies optimize their marketing with DESelect
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"I can’t envision the marketing department without the use of DESelect. This has really improved our ability to scale as a marketing team because the process of cross training a marketer on our data, the querying process, and how our data interfaces with Salesforce, is so much easier with this tool." Read Story
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"I can’t envision the marketing department without the use of DESelect. This has really improved our ability to scale as a marketing team because the process of cross training a marketer on our data, the querying process, and how our data interfaces with Salesforce, is so much easier with this tool." Read Story
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University of Minnesota Foundation"The sophistication and the functionality in DESelect can really move you ahead in the higher-ed/nonprofit space by being able to provide really customized messages to donors."
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“I will definitely recommend DESelect to all my clients in the future.”
Stories
Customer Success
Learn how DESelect helps transform Salesforce Marketing Cloud campaigns into revenue drivers through our mastery of segmentation and customer engagement.
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EroskiWith DESelect, we’ve gained the autonomy, precision, and efficiency to deliver the most relevant messages to each customer, avoiding saturation and improving their experience, all while working faster and more independently as a small marketing team.
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By implementing DESelect, BASF transformed complex marketing data into targeted insights, streamlining segmentation and boosting campaign efficiency, unlocking smarter, faster, and more personalized marketing. -
Our marketers, who have a far better sense of our customers, are able to manage the company's marketing efforts from A to Z, which is really great. -
“We had too much dependency on IT, which slowed us down. It’s quite hard, especially for more creative people, to learn SQL on a high level. With DESelect, it’s way easier, and they can do it themselves.” -
“With DESelect, our marketing team is able to unify multiple data sources, identify high-value customer segments, deliver curated experiences to those audiences, and produce measurable results. Best of all, they're doing so independently -- without reliance on IT or SQL -- and in less time. We’re improving order rates, generating more revenue, and DESelect allows us to do that." -
"We had a wealth of customer data available just waiting to be unleashed by our marketers.... Now our email team conducts real-time segmentation within Marketing Cloud. What used to take our marketers anywhere from 3-14 days now takes less than 24 hours." -
"I am very satisfied with DESelect. It has solved almost every challenge we've had with Marketing Cloud. It's really useful to have all your data in one place and easily segment it. Our customers are also pleased with the service. They like the ROI." -
“DESelect is what’s missing from Salesforce. It transforms the Marketing Cloud experience as a very flexible, intuitive tool that allows you to communicate with the right customers, about the right things, at the right time.” -
"I didn't really understand SQL in the beginning, and DESelect helped me understand how to create complex audiences. I didn't need to know any syntax, orders, or anything like that, I just needed to understand the logic." -
“It’s surprising how much time it has saved me. Instead of creating new and multiple automations in Automation Studio, which is really time-consuming, I can create an audience segment that I use regularly and schedule them to run every day in DESelect.” -
“We wanted to eliminate this back and forth when it came to writing queries. We don’t have to rely on other teams anymore, and can easily set it up ourselves.” -
“DESelect has been more impactful than Marketing Cloud itself…it gives us access to so much in Salesforce. Also, it's improved our Salesforce skills because we must identify the data that connects the two platforms and have a deeper understanding of how the data architecture works."
