Release Articles

Catch up on bi-monthly product release recaps
  • DESelect Segment – October ’23 Release

    DESelect Segment rolled out exciting new features designed to elevate the way you create audiences and market to them. See how we’ve made personalization easier via SQL conversion and source limiting, designed to make marketing ops easier and more effective. SQL to Selection Converter Plan: Advanced Currently in beta and liable to change, waitlist spot […]
  • DESelect Segment – August ’23 Release

    DESelect Segment continues to finetune its features, and this month we’re rolling out some awesome updates! Check out these cool new features to get your segments easier and faster. Shared/Salesforce Data Extensions as Target Data Extensions There are a few different types of Data Extensions inside SFMC. Some of them have read-only access for users, […]
  • Cornell University, DESelect Partner to Enhance Donor, Student Communications

    AUSTIN, Texas , July 27, 2023 /PRNewswire/ — Cornell University, renowned for its academic excellence and commitment to research and discovery, has chosen DESelect, the leading marketing enablement platform for Salesforce Marketing Cloud, to boost the effectiveness of marketing and communication efforts. This partnership marks a significant milestone in DESelect’s commitment to delivering innovative and effective marketing solutions to higher […]
  • DESelect Segment – June ’23 Release

    This year at DESelect, we are charting new territories at breakneck speed. Last week we finally announced not one, but TWO top-secret projects: DESelect Segment Free Segment Free is our brand-new product available to all Salesforce Marketing Cloud users through a freemium model. To existing customers, not to worry – your edition of Segment is […]
  • DESelect Segment – April ’23 Release

    2023 is moving quick with lots of big things happening at DESelect. We just launched DESelect Engage in March (if you haven’t seen it yet, definitely take a look), and today we’re excited to share what’s brand new with DESelect Segment. The April ‘23 release is comprised entirely of highly-upvoted requests from our customer base […]
  • DESelect Launches ‘Engage’ Platform to Combat Marketing Fatigue

    AUSTIN, Texas, March 28, 2023 — Amid a macro environment where marketing teams must increasingly scrutinize spend, DESelect, the leading Salesforce Marketing Cloud partner, announced the launch of its Engage platform, designed to maximize the impact of every communication sent to each individual contact and defend against marketing fatigue. DESelect Engage gives marketers the tools to control […]
  • DESelect Segment – February ’23 Release

    It’s already February and it’s already time for our next Segment release! You asked, and we listened. In response to some of our customers’ most upvoted feature requests, today we’re releasing brand new capabilities, workflow upgrades, and UI/UX design enhancements for DESelect Segment. Cross Joins A new join type to combine Data Extensions with DESelect […]
  • What’s new in DESelect: December 2022

    Happy Holidays! It’s time to reveal what’s inside the last DESelect release of 2022. Our December release is packed with upgrades like access to more data, serious workflow enhancements, and helpful improvements that admin users will love. Shared Custom Values Expedite your process and remove redundant tasks. *Available for: the Advanced plan. Previously, when you […]