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DESelect Mission

DESelect’s mission is to enable marketers to manage their data easily through user-friendly solutions built for the Salesforce Marketing Cloud.

Meet our Team

The DESelect team is comprised of highly specialized consultants and experts who have led major Marketing Automation and CRM projects, especially for the Salesforce Marketing Cloud (SFMC).
Anthony spent 7 years in CRM and Marketing Automation, leading projects for national and international organizations. It’s during these that he recognized the need and potential for DESelect. In his last advisory role, Anthony was the Lead Marketing Automation at Toyota Motor Europe, where he helped roll out SFMC to 30 markets in less than a year. Earlier he also founded a mentoring program for startups and a booking site for sailing trips. Anthony holds a MsC Work Psychology (magna cum laude).

Anthony Lamot

CEO & Co-Founder

Anthony spent 7 years in CRM and Marketing Automation, leading projects for national and international organizations. It’s during these that he recognized the need and potential for DESelect. In his last advisory role, Anthony was the Lead Marketing Automation at Toyota Motor Europe, where he helped roll out SFMC to 30 markets in less than a year. Earlier he also founded a mentoring program for startups and a booking site for sailing trips. Anthony holds a MsC Work Psychology (magna cum laude).

Jonathan Van Driessen CTO & Co-Founder Jonathan is a serial entrepreneur who’s founded companies such as LeadZilla.io, LeadExporter.io and InfinitySleeves and has published on the Salesforce AppExchange before. He holds a Master degree in Business Engineering in Management Information Systems, as well as an additional Bachelor degree in Law.

Jonathan Van Driessen

CTO & Co-Founder

Jonathan is a serial entrepreneur who’s founded companies such as LeadZilla.io, LeadExporter.io and InfinitySleeves and has published on the Salesforce AppExchange before. He holds a Master degree in Business Engineering in Management Information Systems, as well as an additional Bachelor degree in Law.




Stijn van Walle CFO (Advisor) +10 years in finance. At Teamleader, Stijn oversaw growth from 10K MRR to 1 million MRR.

Stijn van Walle

CFO (Advisor)

+10 years in finance. At Teamleader, Stijn oversaw growth from 10K MRR to 1 million MRR.









Jean-Marc Bosschem Sales Manager at DESelect

Jean-Marc Bosschem

Sales Manager

Jean-Marc has been operating in SaaS Sales for multiple years. He has been through the ranks from sales development representative all the way up to Sales Manager. Over the years, he has helped a number of start-ups and scale-ups by doing what he loves most. That is, creating value for customers with awesome products and enabling salespeople to reach their goals. He is passionate about bringing salespeople together and building teams that perform.

Stephanie de Coker Account Executive Stephanie has a passion for technology and appreciates that every customer is unique. She makes it her mission to have a deep understanding of what customers need and only providing the ideal solution for them.

Stephanie de Coker

Account Executive

Stephanie has a passion for technology and appreciates that every customer is unique. She makes it her mission to have a deep understanding of what customers need and only providing the ideal solution for them.





Gregory Kaliuzhnyi Account Executive Gregory helps customers improve their segmentation processes. He has experience in digital marketing and can answer deep product-related questions. Gregory holds a Master degree in International Business Management and Economics (magna cum laude).

Gregory Kaliuzhnyi

Account Executive

Gregory helps customers improve their segmentation processes. He has experience in digital marketing and can answer deep product-related questions. Gregory holds a Master degree in International Business Management and Economics (magna cum laude).




Samuel Panal is an Account Executive at DESelect.

Samuel Panal

Account Executive

Samuel has a motivation to understand customers’ challenges and guide them to find a right solution. He is fascinated about technology and entrepreneurship. He holds a Master Degree in Corporate Finance.

Stavros Batsaktsis Business Development Representative Stavros works on Market Research and supports the sales team. He has a Bachelor’s degree in Economics.

Stavros Batsaktsis

Business Development Representative

Stavros works on Market Research and supports the sales team. He has a Bachelor’s degree in Economics.



Iulian Digor Business Development Representative at DESelect

Iulian Digor

Business Development Representative

Iulian is passionate about the business environment and especially sales. For him, sales is not a job, but a lifestyle. Helping people and solving problems is what he aims for. He holds a Bachelor's degree in International Business and Economics.

Giulia Terrone BDR at DESelect

Giulia Terrone

Business Development Representative

Giulia works on Market Research and supports the sales team. She holds a Master degree in Psychology of Communication and Marketing, as well as an additional Bachelor degree in Psychology.




Zandra Marquez is a Customer Success Manager at DESelect

Zandra Marquez

Customer Success Manager

Zandra has always been fascinated with engaging with different people, listening to their stories, and curious about how unique each individual could be. She has 3 years of customer service experience and holds a Bachelors Degree in Information Technology.



Rasha Hamdan is a Marketing Manager at DESelect

Rasha Hamdan

Marketing Manager

Rasha combines her visual communication and marketing background to assist DESelect in its ongoing growth. Aside from building her own startup Yislamoo, she has worked as a consultant with several brands, including the Four Seasons Hotel, The Human Rights Bureau in Canada, Zain Telecom, in addition to being part of a number of tech scale-ups in Belgium. She loves dark chocolate and hates SQL.

Geovane Ferrarini Zanetti  is a Product Marketing Manager in DESelect

Geovane Ferrarini Zanetti

Product Marketing Manager

Geovane developed a passion for understanding customers' needs and solving their business issues in the past 15 years as a Product Manager, Marketing Planner, and Pre-Sales Consultant for large global companies. He holds an MBA degree and is a frequent speaker at conferences, business schools, and startup ecosystems.

Argyro Sioziou Customer Success Manager / Backend Developer Argyro mainly supports customer onboarding and develops DESelect features. She holds a Bachelor's degree in Economics and Business, with a major in software engineering and data science.

Argyro Sioziou

Customer Success Manager / Backend Developer

Argyro mainly supports customer onboarding and develops DESelect features. She holds a Bachelor's degree in Economics and Business, with a major in software engineering and data science.

Alina Makarova Digital Marketer Alina supports DESelect’s growth strategy through various channels and content collaboration. She holds a Master degree in Cultural Studies.

Alina Makarova

Digital Marketer

Alina supports DESelect’s growth strategy through various channels and content collaboration. She holds a Master degree in Cultural Studies.



Onur Tekin Backend Developer Onur builds features mainly for DESelect’s backend. He holds a Bachelor degree in Computer Engineering.

Onur Tekin

Backend Developer

Onur builds features mainly for DESelect’s backend. He holds a Bachelor degree in Computer Engineering.




Svetozar Radić Frontend Web Developer Svetozar builds features mainly for DESelect’s frontend. He holds a Bachelor degree in Computer Science.

Svetozar Radić

Frontend Web Developer

Svetozar builds features mainly for DESelect’s frontend. He holds a Bachelor degree in Computer Science.




Abubakar Ibrahim Fullstack Developer Abubakar is a passionate and confident developer with a penchant for solving problems. He holds a Bachelor’s degree in Computer Engineering. He works on both the frontend and the backend parts of the DESelect.

Abubakar Ibrahim

Fullstack Developer

Abubakar is a passionate and confident developer with a penchant for solving problems. He holds a Bachelor’s degree in Computer Engineering. He works on both the frontend and the backend parts of the DESelect.


Agata Lipiak Frontend Web Developer Agata holds a Master of Science in Mechanical Engineering, and she is a self-taught programmer by passion.

Agata Lipiak

Frontend Web Developer

Agata holds a Master of Science in Mechanical Engineering, and she is a self-taught programmer by passion.


Supported by

Start-it-@-KBC-logo
Start it @KBC is Belgium’s largest accelerator and supports entrepreneurs with innovative ideas and scalable business models. The international community of Start it @KBC consists of a network of over 830 startups and scaleups that strengthen one another through experience and expertise.
DESelect is a Salesforce AppExchange partner
The Salesforce AppExchange Program, on average, delivers partners a year-over-year revenue growth of 48%. With a customer base of over 150,000 globally, 86% of Salesforce customers have installed 1+ AppExchange app.
EY logo
EY Law is a business law firm acting for domestic and foreign companies. Its lawyers have an entrepreneurial, innovative and solution-based approach that has earned us an outstanding reputation in the market.





Principles

DESelect is a principles-driven company where we hold ourselves accountable to certain values and behaviors, all in support of our mission.

We apply 5 principles:

  1. Trust, because it is the foundation of doing business.
  2. Personal Responsibility, because we know individuals make a difference.
  3. Customer Experience, because it has become the deciding factor for customers.
  4. Continuous Improvement, because every day is an opportunity to do better.
  5. Adaptability, because we live and work in an extremely dynamic environment.

We have translated these principles into concrete “I-statements” that prescribe how we aim to act. A more extensive description of our principles and I-statements can be found in our “Principles Manifesto”.

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