Subscribe to the Newsletter
Receive Salesforce Marketing Cloud tips,
tricks, and DESelect updates
Use drag-and-drop to easily join data extensions together and define how they are related. Admins can pre-define these relations.
Similarly to joining data extensions, indicate records you want to exclude from your selection.
Create larger Data Sets by appending data extensions together (union DEs) .
Apply a multitude of filters across data extensions and sources, supporting all field formats.
Use subqueries to aggregate data and perform calculations, like how many purchases a customer has made or how much a customer has spent.
Sort your results alphabetically, by date, or any other way that is logical. Limit the number of results if needed.
Define picklist values and labels as an admin, enabling your team to filter with more certainty.
Personalize your results, by setting manual or rule-based values, for example, “Female” becomes “Miss” and “Male” becomes “Mister”.
Deduplicate records with one or many rules, given a certain priority.
Apply cascading rules to use ‘waterfall selections’.
Schedule the execution of selections from within DESelect. Easily run selections of recurring campaigns or selections that refresh data on a regular basis.
We take care of installing DESelect for you through an “installed package” – a matter that takes us just about 30 minutes.
Start using all features right away once setup is complete.
Leverage new data sets the moment they are available in Salesforce Marketing Cloud without having to make modifications.
Automatically refresh your segments, by adding SQL query activities that DESelect generates to automations within Automation Studio.
Leverage any standard, synchronized, Salesforce, or shared data extension within your SFMC business unit.
For any data extension you select, DESelect will provide you with the available fields and field formats.
Leverage and explore behavioral data by accessing data views – system-generated data extensions populated by Salesforce Marketing Cloud with information on subscriber engagement and more.
Always access your latest data, as DESelect continuously checks for the latest data extensions in your Salesforce Marketing Cloud.
As an admin, limit data extensions to be leveraged for segmentation as needed.
DESelect allows administrators to include and exclude folders in a certain business unit. This functionality eases up the search process and improves data processing time by only scanning the included folders you have selected.
Obtain rapid feedback on your selection through a preview of results.
Use selections to populate target data extensions, ready to be used for your next campaign or journey.
Auto-map the data coming from your selected data extensions to your target data extension to save time.
Use AC/DE to create new data extensions on the fly and ensure right field formats.
Learn about all DESelect features during a live and customized onboarding training.
Receive complete training materials and even training data - already uploaded in your Salesforce Marketing Cloud - so you can practice your new segmentation powers.
Find the latest features and documentation on our support portal. Open cases via the portal or email.
Watch video tutorials on our YouTube channel showcasing different segmentation scenarios. Use the training data we provide to tag along.
Keep all your customer data safely in Salesforce Marketing Cloud, as DESelect only stores “metadata” such as data extension names.
Rest assured knowing DESelect complies with ISO-27002, covering all aspects of best practice information security policies and processes.
DESelect complies with both GDPR (General Data Protection Regulation) and CCPA (California Consumer Privacy Act).
DESelect has passed Salesforce’s security review. Find out more about our secure API connection to Salesforce Marketing Cloud in the DESelect Security Documentation.