Campaign Scanner
Launch campaigns with complete confidence
Campaign Scanner automatically audits every layer of your campaigns and reports back in minutes with detailed fixes and optimizations. Audit new campaigns before launch, as well as live campaigns you have running now, so new errors get caught in-flight.
The key to driving more revenue?
Drive more revenue with optimized, error-free campaigns
Poor user experience and campaign accuracy costs you conversions. Campaign Scanner checks every layer of your campaigns for errors and best practice, so every campaign is set up for success
100%
Of your new an in-flight campaigns checked and monitored
Launch more campaigns, faster
Campaign Scanner runs a full audit in minutes, reducing production times, so your team ships more campaigns without adding headcount or relying on external QA agencies.
10,000+
Hours saved annually on manual QA on average
Be known for quality
Simple errors and ineffective setup directly impacts your campaign’s bottom line and your brand’s reputation. Being known for quality and consistency is essential building trust in your market.
CSAT+
Direct uplift in CSAT scores
How it works
Audit core criteria out of the box and configure custom criteria based on your existing QA process.
User experience
Links
Every CTA and image link validated and verified, including destination, UTM parameters, dead URLs and redirects to 404s.
External pages
Campaign Scanner follows every external link and tests each on-page action, like checkout and sign-up flows, to make sure it all works correctly.
Copy, code & imagery
Proofreading, brand voice, HTML issues and unreplaced variable fields like
Accessibility
Audits alt text, contrast and structure issues identified, with clear guidance on what to improve.
Operational criteria
Deliverability
Subject line, preheader and plaintext signals reviewed to increase deliverability.
Compliance
Reviews regulatory adherence, unsubscribe and postal address requirements, and your own internal rules.
Dynamic content & personalzation
Ensure consistency across all regional and content variants of your campaign.
Customize your QA criteria
Custom criteria
Upload your existing checklist as CSV or XLSX and every criterion runs as a check on every campaign.
report
Step by step
Audit them every hour.
Trigger audits for all existing campaigns, as well as net new ones.
Pre-launch
audits
Initiate audits before you hit send to maximize the performance of net new campaigns.
Audit campaigns you have live now
Audit your existing in-flight and ‘always on’ campaigns at regular intervals and identify new errors and changes as they happen.
often than you'd think.
Customers expect quality, yet campaigns have never been more intricate. This leaves very little room for error and puts pressure on your QA process.
6 in 10
marketers who skip pre-send testing send at least one mistake per campaign
52%
of marketers make between two and five mistakes per campaign
3.9 hrs
average review and approval time per email - the biggest time sink in production
7%
of marketers use any automation for QA testing at all
Sources: Email on Acid, Litmus, Email Vendor Selection.
Pricing
Pricing scales with the volume of campaigns tested and the number of business units
connected. Talk to us and we’ll size it to your programme.
WHATS INCLUDED?
- Test every campaign automatically before it sends
- Monitor live campaigns continuously after launch
- Check links, compliance, deliverability, and accessibility
- Validate copy quality, messaging and imagery
- Audit the full customer journey from open to conversion
- Get detailed best-practice and optimization recommendations
- Test personalised and multi-language variations
- Apply your own custom QA criteria
- Score every campaign's health, tracked week over week
- Approve, reject, or rerun with one click
- Surface results natively in Salesforce Marketing Cloud
- Get alerts and reports straight to Slack
- Schedule hourly checks on critical journeys
- Run ad-hoc audits on any campaign in flight
Trust and Compliance
Protection
Your data stays in your
platform
Customer data remains in Salesforce Marketing Cloud. Campaign Scanner works from campaign content and metadata.
Tested with safe
recipients
Journeys are walked using test contacts and sandboxed sessions, so no live customer is ever contacted by a test.
Auditable by
design
Every run, finding and approval is logged, giving compliance teams a clear record of what was checked and when.
