2023 State of Marketing Personalization

Webinar calendar18 January 18, 2023 9:30 am GMT-6 (CST)

Top Priorities and Trends Heading Into an Unpredictable 2023

Marketers continue to rely on personalization to drive audience engagement, customer acquisition, and total lifetime value. Learn how your industry peers optimize the boundless data they collect to ensure conversions.

Join DESelect CEO Anthony Lamot, Product Marketing Manager Garrett Menichini, Boozt’s Marketing Cloud Lead Evgeniy Kulevnich, and Dennis Queally, Associate Director of Marketing Operations at Practising Law Institute as they explore how marketers can best tailor campaigns to influence consumer behavior.

Topics covered:

Maximizing campaign throughput with available personnel

Complementing available resources with marketing automation

Best practices for maximizing personalization impact in Salesforce Marketing Cloud

Speakers

  • Garrett Menichini
    Product Marketing Manager @ DESelect
  • Anthony Lamot
    CEO and Cofounder @ DESelect
  • Evgeniy Kulevnich
    Team Lead, CRM Integrations @ Boozt
  • Dennis Queally
    Associate Director, Marketing Ops @ PLI