DeduplicationRemove unnecessary contacts based on complex logic
Clean up your data sources and avoid repeat communications by eliminating duplicates with one simple action.
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“With DESelect we give our non-tech marketers the power of SQL without the need to have deep tech skills.” Read Story
Reach the most targeted
audiences in half the time
Deduplicate like a super-hero.
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Deduplicate using sequential logicRemove unnecessary contacts based on advanced criteria you define, without having to export to Excel or use other magic tricks.
Example: In your email, you want to refer to the details of the order. However, it’s possible customers have multiple orders but you don’t want to email the same customer multiple times. Prio-deduplication solves for this.
Note that the records matching the first rule will have priority over the records matching the 2nd rule, which will have priority over the 3rd rule, and so on. If the records don't match any rules, one record will be picked at random.