Release Articles

DESelect Update: Engagement Analytics & Waterfall Segments On this release, we’re thrilled to introduce a powerful new addition to DESelect Engage: Sending Volume & Engagement Charts — designed to help marketers gain actionable insights into their email frequency and engagement impact. Additionally, we’re also announcing a New Feature for DESelect Segment: Waterfall Segments – allowing […]

Watch cross-BU saturation control in action in our product release webinar here DESelect Engage: Cross-BU Saturation Control Marketing campaigns often fall short as revenue drivers because they don’t prioritize customer engagement effectively or ensure saturation control. Overwhelming contacts with excessive communications can lead  to costly unsubscribe and disengagement rates, wasted resources, and increased compliance risks.  […]

October ’24 Release: New Segment UI and Features To learn how you can get started with Segment Free, watch the webinar here. DESelect Segment: Enhanced UI and New Capabilities We’re excited to announce the October ’24 release of DESelect Segment, which introduces several new features designed to enhance usability and provide more powerful segmentation capabilities. Whether […]

Watch enhanced campaign reporting features in action in our release webinar: here DESelect Engage: Enhanced campaign reporting with expanded dashboard enables stronger insights As a consumer, you’ve likely been targeted by a company that doesn’t measure the impact of their sends on you as a contact. Maybe they send you 5 emails in a week, […]

Watch DESelect Engage import journeys and automated retries in action in our release webinar: here DESelect Engage: Streamlined Journey Management with Import Journey and Automate Retries Marketers understand the importance of crafting impactful journeys, but the process of recreating them can be time-consuming. DESelect is excited to announce two innovative features designed to further accelerate […]

DESelect is the Marketing Optimization Platform for Salesforce Marketing Cloud, and our end-of-year product updates reflect that value. In this update, we’ve made it easier to navigate between the three solutions of the DESelect platform and made improvements to the reporting and speed of Engage. Global Navigation DESelect Segment, Engage, Search (all plans) Available for […]

It’s been six months since the launch of DESelect Engage, but in that short time the product has grown by leaps and bounds. Now, you’re able to set much more complex saturation rules to fit your complex customer journeys (and recurring sends), we’ve updated the UI so that Engage is much easier to navigate, and […]

DESelect Segment rolled out exciting new features designed to elevate the way you create audiences and market to them. See how we’ve made personalization easier via SQL conversion and source limiting, designed to make marketing ops easier and more effective. SQL to Selection Converter Plan: Advanced Currently in beta and liable to change, waitlist spot […]