2023 State of Marketing Personalization
18
January 18, 2023
9:30 am GMT-6 (CST)
Top Priorities and Trends Heading Into an Unpredictable 2023
Marketers continue to rely on personalization to drive audience engagement, customer acquisition, and total lifetime value. Learn how your industry peers optimize the boundless data they collect to ensure conversions.
Join DESelect CEO Anthony Lamot, Product Marketing Manager Garrett Menichini, Boozt’s Marketing Cloud Lead Evgeniy Kulevnich, and Dennis Queally, Associate Director of Marketing Operations at Practising Law Institute as they explore how marketers can best tailor campaigns to influence consumer behavior.
Topics covered:
Maximizing campaign throughput with available personnel
Complementing available resources with marketing automation
Best practices for maximizing personalization impact in Salesforce Marketing Cloud
Speakers
- Garrett MenichiniProduct Marketing Manager @ DESelect
- Anthony LamotCEO and Cofounder @ DESelect
- Evgeniy KulevnichTeam Lead, CRM Integrations @ Boozt
- Dennis QueallyAssociate Director, Marketing Ops @ PLI
