Kyra Constam, Creative & Web Manager
Company Culture Meet Our Team: Creative & Web Manager, Kyra Constam In the dynamic world of design, Kyra Constam stands as a definition of talent and innovation. Get her take on her DESelect journey → Her journey at DESelect began with the title of Senior Graphic Designer, where her talent and hard work shined […]
March 27, 2024
Salesforce Announce Marketing Cloud Growth Edition Built on Top of Data Cloud
While Salesforce’s Marketing Cloud has long been synonymous with cutting-edge marketing automation, the unveiling of Marketing Cloud Growth Edition (MCG) marks a pivotal moment in democratizing marketing prowess. It is the very first glance of a marketing app developed in-line with Salesforce’s core platform and what it embodies. It is a big announcement from Salesforce […]
March 26, 2024
What Are the Typical Stages of the B2C Customer Journey?
In the dynamic and competitive realm of B2C marketing, understanding the stages of the customer journey is essential for crafting compelling marketing strategies that resonate with consumers at every touchpoint. This journey, a detailed map of a consumer’s engagement with a brand, is pivotal in shaping customer experiences and driving conversions. Let’s embark on a […]
March 21, 2024
Segmentation in Salesforce Marketing Cloud (SFMC)
You’ve already mastered segmentation in your everyday life. Your relationship with your family, friends, and colleagues is the biggest proof of your mastery. Why? Because you know what everyone around you likes and dislikes. And you tailor to their segment their behaviors, needs, lifestyles, and hobbies to keep them happy. If your best friend is […]
March 20, 2024
