• Teams using SFMC typically spend 40% of their time on data
• With DESelect, marketers cut that time in half and focus more on higher value activities, like crafting the perfect message or optimizing campaign logistics
• Teams using SFMC typically spend 40% of their time on data
• With DESelect, marketers cut that time in half and focus more on higher value activities, like crafting the perfect message or optimizing campaign logistics
Now that your marketing team is working autonomously, you can skip the time-consuming back and forth between teams and launch your campaigns fast and stress-free.
Intuitively drag-and-drop any data stored in your Salesforce Marketing Cloud business unit to create highly targeted customer segments.
Access any sends, opens, clicks,… to better understand what drives customer engagement or even set out to build your own lead scoring model.
Let marketers do what they do best, that is creating not coding. With DESelect solutions your marketing team will free up any time wasted on queries or data management and dedicate to optimize their campaigns.
We have worked with customers of different sizes, industries, and geographies. Most of our customers report significant time-saving, shorter campaign cycles, and improved user adoption. Their marketing organizations can operate more independently and can deliver more sophisticated campaigns, yielding better marketing results.
Every company is unique given its organization and data. We encourage you to book a demo to find out precisely how DESelect can benefit you.
Data management is a large part of operating a marketing automation platform like Salesforce Marketing Cloud. However, data management processes are often terribly inefficient and complicated and marketers tend to rely on experts to do the job for them. DESelect lifts these problems, allowing you to deliver campaigns efficiently and focus on achieving results.
If you don’t have time, that weighs in favor of starting with DESelect as soon as possible, since one of the main benefits is time saving.
However, you may worry that you will need to invest a lot of time to get started with DESelect. Rest assured that this is not the case. DESelect does not require an implementation project to get started. Rather, our team will set up DESelect for you, which is a matter of minutes.
Once DESelect is set up, most customers find it intuitive enough to get hands-on right away. We do offer a live onboarding training which typically takes 1.5-2 hours. If you can’t even spare that amount of time, we are happy to schedule it later.
Yes. At DESelect, we take security very seriously. Asides having passed Salesforce’s own security review, we are also ISO-27001 certified. To learn more about security, visit our data and security page. In terms of securing our integration with Salesforce Marketing Cloud and performing authentication, we follow the Salesforce API integration security guidelines. In terms of data processing, we only store metadata (data extension names, user name,…) but not actual data (the records within a data extension). That means we are rather “lightweight” from a data processing point of view, as we do not store your actual customer data. For more information check out our security documentation.
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