
DESelect Blog - TrailMix: Get started with SFMC
Getting started with Salesforce Marketing Cloud (SFMC) can be exciting, though a somewhat daunting task. Therefore, at DESelect, we created a TrailMix on Salesforce’s learning platform Trailhead to help you take off on your learning adventure!
What is waiting for you in this TrailMix?
- How to set up your account and manage users
- Introduction to Marketing Cloud
- How to create and send emails by using Marketing Cloud
- How to manage your data
- Getting to know Journey Builder and managing your campaigns
- How to segment your audience better for your emails
- Getting started with Artificial Intelligence for marketers
- How to create engaging content with Content Builder
We recommend taking the quizzes for every module because it is really helpful to get a better understanding of the content.
Just click here to begin your new learning adventure!
Want to learn more about Salesforce Marketing Cloud best practices? Check out our thought leadership articles here.
Latest Articles
-
Build a Smarter Workforce: Get the Most Out of Agentforce
Build a Smarter Workforce: Get the Most Out of Agentforce If you’re in marketing, sales ops, or any role that touches customer engagement, you’ve likely noticed how much time is lost switching tools, chasing data, and repeating manual processes. AI is changing that, but most teams aren’t sure where to start. That’s where Agentforce comes […]July 2, 2025Salesforce Flow: Build Smarter, Not Harder
Salesforce Flow: Build Smarter, Not Harder If you’re managing campaigns in Salesforce Marketing Cloud, chances are you’re spending too much time on manual tasks. Whether you’re chasing approvals, assigning leads, or tracking assets, those small jobs pile up fast. Salesforce Flow is designed to help teams cut through the noise. With Flow Builder, even those […]July 2, 2025Platform-Agnostic Solutions: The Future of Higher Ed Marketing and Data Strategy
Platform-Agnostic Solutions: The Future of Higher Ed Marketing and Data Strategy The higher education sector is rapidly evolving, driven by shifting student expectations, digital transformation, and the constant pressure to do more with less. As universities and colleges invest in marketing, enrollment, and student success technologies, a critical debate has emerged: Should institutions embrace closed, […]April 29, 2025Martech Needs Alignment with People and Processes in Higher Education
Martech Needs Alignment with People and Processes in Higher Education The higher education landscape is evolving rapidly, driven by shifting student expectations, increased competition, and digital transformation. In this environment, marketing technology (martech) has emerged as a powerful enabler for institutions seeking to attract, engage, and retain students. However, a persistent challenge remains: over-reliance on […]April 29, 2025Join our newsletter to receive updates and helpful SFMC guides.
