DESelect Blog - TrailMix: Get started with SFMC
Getting started with Salesforce Marketing Cloud (SFMC) can be exciting, though a somewhat daunting task. Therefore, at DESelect, we created a TrailMix on Salesforce’s learning platform Trailhead to help you take off on your learning adventure!
What is waiting for you in this TrailMix?
- How to set up your account and manage users
- Introduction to Marketing Cloud
- How to create and send emails by using Marketing Cloud
- How to manage your data
- Getting to know Journey Builder and managing your campaigns
- How to segment your audience better for your emails
- Getting started with Artificial Intelligence for marketers
- How to create engaging content with Content Builder
We recommend taking the quizzes for every module because it is really helpful to get a better understanding of the content.
Just click here to begin your new learning adventure!
Want to learn more about Salesforce Marketing Cloud best practices? Check out our thought leadership articles here.
Latest Articles
-
The Ultimate Guide to AI-Powered Content Creation
The Ultimate Practical Guide to AI-Powered Content Creation If you’re ready, actually, to use AI in your marketing workflow, you don’t need another blog about what AI is; you need a hands-on playbook. This guide is a practical walkthrough of how to use AI to ideate, draft, edit, optimize, and publish content consistently at scale. […]October 31, 2025How to Measure the ROI of AI Copywriting Tools
How to Measure the ROI of AI Copywriting Tools AI copywriting tools have become essential for SaaS and consumer brands alike, not just for cutting the cost of content creation but also for winning new customers. But measuring the ROI of these tools goes beyond counting words generated or hours saved. Today, ROI also includes […]October 24, 2025The Future of Generative AI in Copywriting
The Future of Generative AI in Copywriting Generative AI is already rewriting how copywriters, marketers, and brands create content. But the future? It’s far bigger than “faster blogs and ads.” The next decade of AI in copywriting will go beyond efficiency; it will reshape creativity itself, reframe how brands tell stories, and even redefine the […]October 23, 2025Why AI Outputs Often Feel Too Generic
Why AI Outputs Often Feel Too Generic Content personalization has always been the holy grail of marketing. Delivering the right message to the right person at the right time can dramatically improve engagement, conversion rates, and trust. But scaling personalization across multiple buyer personas, industries, and customer journeys has traditionally been expensive and time-consuming. Generative […]October 23, 2025
Join our newsletter to receive updates and helpful SFMC guides.
