Use Case Library

DESelect helps marketing teams get big results with Salesforce Marketing Cloud.
Learn more about how we help maximize ROI.

  • All Use Cases
  • Combining Unrelated Data
  • Creating Complex Audiences via Logic
  • Data Testing
  • Hyper Personalization
  • Leveraging All Your Data
  • Maintaining Performance
  • Observability & Oversight
  • Quality Assurance
  • Resend Campaign
  • Saturation Control
  • Supplementing Data
  • Industrie – Télécommunications
    Créez facilement des segments d'audience performants... sans code. DESelect offre aux responsables marketing toutes les capacités de segmentation de SQL et AMPscript avec une interface simple de type "glisser-déposer".
  • Industry – Telecommunications
    Easily create high performing audience segments…without code. DESelect offers marketers all the segmentation capabilities of SQL and AMPscript with a simple drag-and-drop interface.
  • DESelect Retail and Consumer Goods Customer Use Cases
    Industrie – Commerce de détail et biens de consommation
    Créez facilement des segments d'audience performants... sans code. DESelect offre aux responsables marketing toutes les capacités de segmentation de SQL et AMPscript avec une interface simple de type "glisser-déposer".
  • DESelect Retail and Consumer Goods Customer Use Cases
    Industry – Retail & Consumer goods
    Easily create high performing audience segments…without code. DESelect offers marketers all the segmentation capabilities of SQL and AMPscript with a simple drag-and-drop interface.
  • DESelect Automotive Customer Use Cases
    Industrie – Automobile
    Créez facilement des segments d'audience performants... sans code. DESelect offre aux responsables marketing toutes les capacités de segmentation de SQL et AMPscript avec une interface simple de type "glisser-déposer".
  • DESelect Automotive Customer Use Cases
    Industry – Automotive
    Easily create high performing audience segments…without code. DESelect offers marketers all the segmentation capabilities of SQL and AMPscript with a simple drag-and-drop interface.
  • DESelect supports several Educational and Non profit organizations in using SFMC
    Industrie – Éducation et organisations à but non lucratif
    Créez facilement des segments d'audience performants... sans code. DESelect offre aux responsables marketing toutes les capacités de segmentation de SQL et AMPscript avec une interface simple de type "glisser-déposer".
  • DESelect supports several Educational and Non profit organizations in using SFMC
    Industry – Education & Non-profit
    Easily create high performing audience segments…without code. DESelect offers marketers all the segmentation capabilities of SQL and AMPscript with a simple drag-and-drop interface.
  • Cas d’utilisation – Contrôle de la saturation
    Visualiser et personnaliser la fréquence des messages de chaque client Contrôlez exactement le nombre de messages que chaque contact peut recevoir et éliminez les problèmes de sursaturation au sein des équipes et des types de campagnes. règles de communication
  • Use Cases – Frequency Capping
    Visualize and customize each customers’s messaging frequency Control exactly how many messages each contact can receive and eliminate oversaturation issues across teams and campaigns types communication-rules
  • Cas d’utilisation – Déduplication
    Supprimer les contacts inutiles sur la base d'une logique complexe. Nettoyez vos sources de données et évitez les communications répétées en éliminant les doublons d'une simple action.
  • Use Cases – Deduplication
    Remove unnecessary contacts based on complex logic. Clean up your data sources and avoid repeat communications by eliminating duplicates with one simple action.
  • Cas d’utilisation – Personnalisation
    Envoyez le bon message, à la bonne personne, au bon moment. Permettre aux équipes marketing de créer des segments et des messages hautement personnalisés qui génèrent un meilleur retour sur investissement des campagnes.
  • Use Cases – Personalization
    Send the right message, to the right person, at the right time. Empower marketing teams to create highly personalized segments and messages that generate higher campaign ROI.
  • Cas d’utilisation – Organisation des données
    Gagnez du temps en rationalisant votre flux de travail DESelect facilite la standardisation de l'utilisation de SFMC par votre équipe pour une efficacité maximale.
  • Use Cases – Organizing Data
    Earn time back by streamlining your workflow DESelect makes it easy to standardize how your team uses SFMC for maximum efficiency.
  • Cas d’utilisation – Segmentation
    Créez facilement des segments d'audience performants... sans code. DESelect offre aux responsables marketing toutes les capacités de segmentation de SQL et AMPscript avec une interface simple de type "glisser-déposer".
  • Use Cases – Segmentation
    Easily create high performing audience segments…without code. DESelect offers marketers all the segmentation capabilities of SQL and AMPscript with a simple drag-and-drop interface.
  • Building Efficiencies and Testing Data at Scale
    A large car dealer needed to create control groups and sub-control groups as a percentage of the same audience, and assign dynamic values per each group in order to do testing...
    • Automotive
    • Data Testing + 2 more
  • Adaptability
    Maintain SFMC Performance with Large Amounts of Data
    A marketer needed to split an unusually large audience segment that required recurring calculations. Working with huge amounts of data also caused timeouts in Marketing Cloud ...
    • Retail
    • Maintaining Performance + 1 more
  • Rocket - Icon
    Creating Complex Audiences with Foresight
    A team needed to split an audience into different SFMC Journey versions based on a complex combination of attributes – while needing to know how many records each audience contains in advance...
    • Education
    • Creating Complex Audiences via Logic + 1 more
  • Customer Experience
    Including Marketers on Campaigns for Quality Assurance
    A customer needed to add their marketing team members into the target group (segment) of their campaigns to allow marketers to see emails and notifications from the receiver's point of view...
    • Telecom
    • Observability & Oversight + 2 more
  • Users - Icon
    Drive Engagement with a Resend Campaign
    A marketing team from the Financial Services industry launched a campaign and generated a decent number of sends. However, many people were not responsive to this first communication...
    • Financial Services
    • Resend Campaign + 2 more
  • Combining Unrelated Sets of Data
    Customers from the automotive industry wanted to combine unrelated Data Extensions such as customers and vouchers. Yet, this isn’t possible in SFMC without any matching columns…
    • Automotive
    • Combining Unrelated Data + 2 more
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